Building the Next Generation Public Affairs/Security Firm Welcome to CEO Ray Kerins Jr.
Original article published on LinkedIn on Oct 21, 2021 Peter Drucker once said, “the greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s logic.” This is why we are thrilled that Ray Kerins Jr. has joined The Next Practices Group as Founder & CEO of NextSec, our group of firms dedicated […]
Podcast Alert: Lifelong Insights – From Mickey Mantle to Why Innovating is Lonely….
Originally published on LinkedIn on Oct 17, 2021 I love the podcast format to just sit back and think out loud on what we are learning in life with leaders who are expert at interviews, like Rick Tocquigny, who leads a great podcast series called the Success Made to Last Legends Podcast. In our 28-minute talk, we […]
Why We Are Launching NextTech Communications
Technology is revolutionizing our lives. It is driving the productivity and economic growth of major economies worldwide. It is creating new processes and techniques and demanding new skills that are leading to an evolution of business models in nearly every industry. It also has unintended consequences, ranging from the rise in mis- and disinformation to how bad actors use the same technology […]
The Future of Security Cyber Guards Joins the NextSec Team
Warren Buffett once famously said “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” If Mr. Buffett decided to update this quote today based on our security environment, it might sound like this “Every 39 seconds, someone is trying to enter your […]
The Launch of New Social Purpose Firm, Games for Good
New Firm, Games for Good, Designed to Enter the Modern-Day Family Room to Elevate Key Societal Issues Within Games A new social purpose firm, Games for Good, will be launched today with the mission of helping organizations engage with gamers to drive meaningful change of the world’s most pressing issues. Known as “game mods”, […]
The Future of Communications and Our Investment in The Bliss Group
We believe communications is a profession that has potential well beyond its current state. Data science will continue to unlock insights we cannot imagine today as we learn how to analyze disparate data sets in new ways. We will share our stories utilizing the best mix of PESO media (paid, earned, shared and owned media) […]
The Launch of X Labs Our R&D Engine to Develop “The Next Practice”
The 24th letter of our alphabet may be towards the end, but it’s one of the most powerful and mysterious letters in the English language. It’s why we have named our new innovation center, X Labs. Rene Descartes introduced X as a way to represent an unknown in La Geometrie in 1637. We know it well as a […]
The Next Practices Group Expands Global Reach via Investment in FeQ
[NEW YORK. JULY 14, 2020] The Next Practices Group, the newly formed U.S. based Agency collective, has taken a significant minority position in FosterEquity Services (FeQ) to gain access to a global network of creative, technology, digital media and marketing experts built by industry leader Chris Foster. The Next Practices Group is a founder-driven collective […]